7 years at Keis George LLP
Melissa built the department from one person to five and supported 16.69% average year-over-year growth.
About
We did the job before we started selling it.
The Method Marketing is founder-led on purpose. Based in Concord Township near Cleveland, Ohio, we bring the judgment of people who have built marketing and business-development functions inside real businesses—not just sold agency deliverables from the outside.
Founder proof, not agency theater
Built inside real businesses. Still accountable for the answer.
TMM is woman-owned and Latina-owned. Melissa is the primary partner and the marketing operator behind the agency; Derek brings the sales, systems, and commercial diagnosis side. Neither of us is here to sell a deck and disappear after the kickoff call.
14 years in technical B2B
Derek spent fourteen years in business development at MatPLUS before joining TMM full-time.
Owner access stays direct
The people making the calls are the people doing the work—not account managers relaying it downstream.
What TMM is
The work does not get handed to somebody who was not in the conversation.
Melissa and Derek stay close to the work because the diagnosis is the work. We look at what is underperforming, find the upstream issue when there is one, and make the next business decision easier—not bury it under a prettier marketing plan.
Diagnose
Find what is actually blocking trust, visibility, calls, sales, or follow-through.
Fix
Use the right mix of message, website, SEO, content, systems, or sales structure to move the business.
Prove
Make the work visible enough that a prospect or client can see what changed and why it mattered.
Our Process
Diagnose first. Then decide what actually needs done.
01 Diagnose
We start by figuring out what is actually blocking trust, calls, sales, visibility, or follow-through, not by pretending every business needs the same plan.
02 Fix
Then we fix the part that matters most, whether that means messaging, SEO, website structure, content, systems, or the way the business is following up.
03 Prove
You should be able to see what changed, why it changed, and what it was supposed to improve instead of being handed vague reporting and wishful thinking.
Our Team
Melissa Wilson
Melissa carries the organic visibility, SEO judgment, writing discipline, planning, and long-range structure. She helps make sure the business is easier to find, easier to understand, and easier to trust over time without sounding generic or flattening the brand into SEO filler.
- Organic visibility and SEO strategy grounded in business intent
- Sharper writing, clearer page structure, and stronger content planning
- Trust-building consistency instead of random marketing activity
Supporting proof
- Was Keis George LLP's first marketing hire, built the department from one person to five, and supported 16.69% average year-over-year growth during seven years as Director of Marketing.
- Built technical B2B marketing and new-market work before TMM, including a growth-line recommendation that became a profitable business division.
- Interviewed by AMA Northeast Ohio and featured in VoyageOhio's Hidden Gems series for her integrated marketing and founder work.
Derek Wilson
Derek brings the blunt diagnosis, sales judgment, systems thinking, and business-first filter. He is there to figure out what is actually broken, what matters first, and what should stop wasting time, money, or momentum.
- Sales-aware positioning and offer clarity
- Faster diagnosis of messaging, website, and process problems
- Systems and follow-through that keep opportunities from leaking out
Supporting proof
- Spent 14 years as Business Development Manager at MatPLUS, an orthopedic materials manufacturer, before joining TMM full-time in 2023.
- Built his career around technical B2B sales, business evaluation, training, and revenue-gap diagnosis.
- Featured in VoyageOhio's Rising Stars series for the practical problem-solving approach that now shapes TMM.
Outside recognition
Nice to be recognized. Better to be useful.
Outside organizations have asked us to speak, teach, and share the founder story. That is not the same as client proof, but it gives buyers another reason to believe there is real experience behind the work.
VoyageOhio
Melissa Wilson featured in VoyageOhio Hidden Gems
Melissa was featured for the founder story behind TMM, her client-side background, and her direct view that marketing should connect to revenue instead of busy work.
Open SourceVoyageOhio
Derek Wilson featured in VoyageOhio Rising Stars
Derek was featured for his path across sales, business development, automation, software, and practical problem solving, and for the way that thinking now shapes TMM.
Open Source
American Marketing Association
AMA interview and integrated marketing lecture
Melissa was interviewed by AMA about running a one-person marketing shop, then hosted an integrated marketing lecture focused on lean teams, planning, automation, and measurable business outcomes.
Open SourceOur Partners
The core work stays close. Specialist support expands when it helps.
TMM stays lean on purpose. Melissa and Derek stay close to the work, and specialists get pulled in when the problem genuinely needs deeper execution. That might mean design, development, media, or another focused skill set, but the goal is still the same: useful work, clear ownership, and marketing that acts like a system instead of a pile of disconnected tasks.
If someone comes to mind while you are reading this, send them our way. The right referrals are always appreciated.
Core direction stays close.
The diagnosis, strategy, and business judgment stay with the founders instead of getting passed downstream.
Specialists are added intentionally.
Extra hands come in when they improve the outcome, not to make the business look bigger than it is.
Accountability stays visible.
The work should still feel like one line of thinking, one standard, and one clear reason for each decision.
Pricing
We love analytics. The analysis still ends with: did it make you money?
We track the work closely. We just do not confuse activity with impact. Traffic, clicks, and reporting are great. Business owners still ask the right question: "That is great, but did it make you money?" That is the standard.
Proof first
Start small enough to prove it
One Free Fix exists to show how we think before anyone gets pushed into bigger spend.
No locked-in waste
Month to month means it has to keep earning its spot
Some businesses need a defined rebuild. Others need steady support without getting locked into the wrong engagement too early.
Revenue filter
The dashboard is not the final answer
Activity is useful context. The real question is what changed in the business and whether the work made you more money.
Start the conversation
If the work matters, the people behind it should be visible.
Start with the page, pitch, website, follow-up problem, or the plain-English version of what is not working. Normal-human language is fine.